Portfolio: Commercials

Epson – ‘EcoTank CaV & CaH White series’

Duo series of videos promoting the US launch of the updated and white versions of the CaH / CaV printers.

Client – EPSON
Director – Hiroki Kamada
Producer – Kei Saido
Agency – Flag Pictures

Creative Director – Charles H. Joslain

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Massive Wagons – ‘House Of Noise’

30 sec TV commercial made for the release of Massive Wagons’ new album: ‘House of Noise’.

Client – Earache Records
Creative Director – Charles H. Joslain
Producer – Oliver Maingay
Production Company – VanderQuest

FIFA – ‘Tournament Round-Up’

Series of videos made for the live broadcast of the FIFA e-Club WorldCup 2020 in Milan, Italy.

Client – FIFA
Creative Director – Mickey Martin
Producer – Jasper Lloyd
Agency – SharkFin TV

Editor/3DMotion Designer – Charles H. Joslain

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AMV BBDO – Interactive Reel

90 sec sizzle reel edit made for AMV BBDO’s creative department, to promote their partnership work with social media & tech companies.

Client – AMV BBDO
Creative Director – Graham Jenks, Ian Whittle
Producer – Pranav Arya
Production Company – Gorilla

Editor/3DMotion Designer – Charles H. Joslain

Eagle Eye Entertainment – Ident

Opening ident for the film production company Eagle Eye Entertainment.

Client – Eagle Eye Entertainment
Creative Director – Charles H. Joslain
Producer – Izzy Traub
Production Company – VFX-LA

Bad Boys for Life: TVC, Memes and Social Content

ICHI Agency: Case Study | IG: @badboys

Series of TV commercials & social media posts/memes/gifs created for the promotion of the feature film ‘Bad Boys for Life’.

Client – Sony Pictures
Creative Director – Christian Mitchinson
Producer – Tom Stacey, Felicity Kelly
Agency – Ichi London

Editor/3DMotion Designer – Charles H. Joslain

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Puma – ‘Future’

CGI online commercial created for the launch of the new Puma ‘Netfit’ soccer shoe.

Client: Puma
Agency: ICHI London

Director: Christian Mitchinson
Producer: Tom Stacey
Creative Editor/3D Motion Designer: Charles H. Joslain

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Adidas – ‘Own Your Zone’

https://vimeo.com/371254214/1752294a8b (6 sec version)

TV commercial created for the launch of the new ‘STRK Fragrance’ by Adidas.

Multiple versions of the spot were created including several cut-downs + for the German-language market.

Other alterations for social media promotion were also created: cut-downs, banners, etc…

Client: Adidas
Agency: Beamley

Producer: Gemma Wright
Creative Editor: Charles H. Joslain

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ITV Proudly Presents – ‘Sponsored by McDonald’s’

TV commercial buffer to introduce the upcoming Christmas movie night, sponsored by McDonald’s.

Client: ITV Studios
Producer: Kate Gardner
Creative Director/3D Motion Designer: Charles H. Joslain

Epson – ‘EcoTank CaV & CaH series’

CGI commercial created for the US launch of the new Epson printer ET series.

Client: Epson
Agency: Prodigium Pictures

Prod. Company – VFX Los Angeles

Director: Hiroki Kamada
Producer: Izzy Traub
Creative Director: Charles H. Joslain

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ITV Proudly Presents – ‘The National Lottery’

Series of TV commercial buffers to introduce the National Lottery and its 25th Anniversary.

Client: ITV Studios
Producer: Tasha Patel
Creative Director/3D Motion Designer: Charles H. Joslain

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Vi – ‘Ready to Move’

Online commercial shot for the promotion of Vi Trainer.

Client: Vi Trainer
Agency & Prod. Company – StommelHause
Producer: Suzie Chen
Creative Director/Editor/3D Motion Designer: Charles H. Joslain

Cardhu – ‘IG posts’

Series of social media posts for Cardhu whisky.

Client: Cardhu
Producer: Cherish Pereze De Tagle

Agency – THG Studios
Creative Director – Charles H. Joslain

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ITV Box Office – ‘DeGale vs Eubank Jr’

TV commercial buffer to introduce the upcoming Premiere Boxing fight between DeGale & Eubank Jr.

Client: ITV Studios
Producer: Kate Gardner
Creative Director/3D Motion Designer: Charles H. Joslain

Fishlab

Local TV commercial created for the promotion of new series of 3D-printed Fishlab lures.

Client: Vi Trainer
Creative Director – Charles H. Joslain
Producer: Steve Secviar

Agency & Prod. Company – LESS + MORE
Creative Director – Charles H. Joslain

Vi – ‘Google Play Store’ v.2

Video conceived for Vi Trainer’s GooglePlay page; update from the first and original video.

Client: Vi Trainer
Creative Director – Charles H. Joslain
Producer: Suzie Chen
Editor/3D Motion Designer: Charles H. Joslain

SoClean – ‘Make You Sick’

Series of TV commercials adapted from the original US campaign, for the British, French & German markets launch.

Client – SoClean
Agency – Havas
Prod. Company – Prodigium Pictures
Director – Cody Ebbeler
D.O.P. – Gus Bendinelli

Copyrighter & Editor/Motion Designer – Charles H. Joslain

Vi Trainer – ‘Experience’

TV Commercial for the Vi Sense headphones.

Client – Vi Trainer
Agency & Prod. Company – StommelHause
Producer – Suzie Chen
Director – Charles H. Joslain
D.O.P. – Clifton Stommel

Vi Trainer – ‘AppStore & GooglePlay’

Video conceived for both the AppStore & GooglePlay page of Vi Trainer.

Two different ratio versions exist: classic 16:9 + vertical 9:16 for phone display.

Client: Vi Trainer
Creative Director – Charles H. Joslain
Producer: Suzie Chen
Editor/3D Motion Designer: Charles H. Joslain

‘Vi Trainer vs. Personal Trainer’

Video conceived for both the release of the Vi Trainer 2.0 app.

Two different ratio versions exist: classic 16:9 + vertical 9:16 for phone display.

Client: Vi Trainer
Creative Director – Charles H. Joslain
Producer: Suzie Chen
Editor/3D Motion Designer: Charles H. Joslain

Dolby – ‘Atmos & Cinema’

Video produced for Dolby in collaboration with Gaumont Cinemas, to celebrate the opening of the first Dolby Cinema Theater in France.

Series of bi-lingual interviews (English & French) with legendary filmmaker Luc Besson (Leon The Professional, The Fifth Element, Lucy, Valerian, etc)

Client – Dolby
Agency & Prod. Company – Propeller
Producer – Sue Resatka
Director/Editor – Charles H. Joslain
D.O.P. – Mark Jesorad

Vi Trainer – ‘Red Winter’

Video conceived for both the AppStore & GooglePlay page of Vi Trainer.

Two different ratio versions exist: classic 16:9 + vertical 9:16 for phone display.

Client: Vi Trainer
Creative Director – Charles H. Joslain
Producer: Suzie Chen
Editor/3D Motion Designer: Charles H. Joslain

Proven Skincare – ‘Testimonials’

Series of testimonials created for beauty startup brand Proven Skincare.

Social media posts for all platforms with relevant ratios (FB, IG, SP).

Client: Proven Skincare
Creative Director – Charles H. Joslain
Producer: Ivan Wicksteed
Editor/3D Motion Designer: Charles H. Joslain

Vi Sense – ‘QVC’

TV Commercial for the Vi Sense headphones, specifically conceived for the QVC airing of the Vi Sense demonstration.

Client – Vi Sense
Agency & Prod. Company – StommelHause
Producer – Suzie Chen
Director – Charles H. Joslain
D.O.P. – Clifton Stommel

Vodafone – ‘Handset’

10-sec pre/post-roll TV advert.

Client – Vodafone
Prod. Company – Gramercy Park Studios
3D Motion Graphics – Charles H. Joslain

Veet – ‘Typhoon’

Advert animatics for feminine care brand Veet; commissioned by agency BBDO Paris.

Client – Veet
Agency & Prod. Company – Animated Storyboards
Producer – Marilyn Cohen
Director – Charles H. Joslain

3 Beat – ‘Sigma’

Advert for the launch of Sigma’s best-selling tune ‘Higher & Higher’.

Client – 3Beat Records
Agency & Prod. Company – Vanderquest
Producer – Oliver Maingay
Director – Charles H. Joslain

Alfresco – ‘Yes HairCare’

Advert for the launch of the new hair care product range ‘Yes! HairCare’.

Shot on RED Epic 4K.

Client – Alfresco – Beauty Without Bites
Agency & Prod. Company – Groundwork Pictures
Producer – Rubin Moyo
Director – Charles H. Joslain
D.O.P. – Theo Ribeiro

Over the course of 2013-2014, I oversaw the re-branding of the company’s identity including:

• oversight of the complete redesigning of the client’s web presence
• strategizing the campaign launch on all platforms: print, online, musical release & radio interviews
• product launch oversight in the media and communication strategy implemented via a London-based PR agency
• adapting multiple designs & sales strategies for the various sensitivities of European, Middle-Eastern and Asian markets
• participation in the Cosmoprof 2014 exhibition in Bologna, Italy
• input in the designing of products for the new line of Yes Haircare! products
• development of the Alfresco app
• I was also involved in helping the CEO and Head of Sales securing deals with international resellers in Hong-Kong, U.A.E. and Austria (ensuring continuity of brand identity worldwide despite local and cultural specificities)

Alfresco Haircare product line & redesigned Logo/Brand Identity

3 Beat – ‘Power House’

Advert for the launch of the compilation record ‘Power House’.

Client – 3Beat Records
Agency & Prod. Company – Vanderquest
Producer – Oliver Maingay
Director – Charles H. Joslain

3 Beat – ‘Inna: Party Never Ends’

Advert for the launch of Inna‘s best-selling album ‘Party Never Ends’.

Client – 3Beat Records
Agency & Prod. Company – Vanderquest
Producer – Oliver Maingay
Director – Charles H. Joslain